Our Story

About Us

Primo Direct was founded over 5 years ago by Primo Water Corporation of Winston-Salem, NC. We are locally owned and operated right here in the heart of the Piedmont. With over 40 years of combined delivery service experience in the water and coffee industry; our staff and drivers are at the top of their field; combine with our great service and our assortment of products and equipment ... it's the perfect choice.

Customer First

Our Customers are our #1 priority, without them, we have no value or purpose.

Outstanding Service

Our staff is devoted to making sure that every Customer has a "legendary" service experience.

Responsibility

Our staff is passionate about personal "responsibility" .. for their Health, Family and Customers.

Environmentally Friendly

Our goal is to always protect our natural resources by making sure of our products and delivery processes are as efficient and Earth Friendly as possible.